Goal setting is in the air at this time of the year. We reflect on the year that just passed and look ahead to what's possible this year. As we get older, we tend to get into a bit of a habit in the way we do things. It takes a conscious decision and some initial effort ... Read moreGoal Setting Tips To Achieve More This Year
Post Book Launch 2017I'm looking to do a wrap up post of the full experience of self-publishing a book; it's been a pretty rewarding experience.However, therein lies the problem: when you derive a ton of fulfillment by the act of creating something, you'll inevitably drop the ball when it comes to promoting your new "baby" ... Read moreDeverath: The Chronicles of Ragnarok
Today we're talking about social media silos costing you business and also we're going to talk about "landing the plane". Stick with me and it'll all make sense. Okay, so I work with numerous small businesses. A lot of them are owner-operators/solopreneurs and like most people they use Facebook. There's a lot of people saying ... Read moreAre Social Media Silos Costing You Business?
When it comes to getting traffic to your website, just about everybody is obsessed with getting more of it. It's just like paying customers - you can never have too many. However, more isn't necessarily better. For instance, would you rather have 100 people walk through your store and buy nothing, or ten who shop ... Read moreReducing Bounce Rates
In a world where we’re connected and everything that is ever published on the internet has the potential to haunt us down the road, there is a time and place for stealth…. ...and I suggest that time and place is right here and now. You can call me crazy, but there are some times in ... Read moreHow To Stop LinkedIn From Publicly Celebrating Your Misfortune
This post is going to be a little more personal than normal, but the moral of the story will hopefully prevail. Sixteen days ago - our family cat "Maple" disappeared without a trace sometime around 5:30 pm on May 2nd. I didn't get home from work that day until after six, so my last memory ... Read more16 Days Later Hope is Rewarded
Welcome to the first episode of Social Media News. This week we're covering a recent study that should make you seriously consider adding a YouTube strategy to your online marketing mix for promoting your business. You can watch the video below: YouTube trounces Facebook in that particular study, and as I revealed later in the ... Read moreYoutube Trounces Facebook in Social Engagement Study